Gareth Wray Book a call
Service 04 of 06

Sales enablement.

You get the meetings. Then you lose them on the call or in follow-up.

This is where I’m different from most marketers. I spent twelve years selling, much of it on the phone, and managed a sales floor of more than 20 agents. I’ll give your team the words, the steps and the follow-up that turn interest into booked work.

Example call playbook: an opener, answers to common objections and a follow-up sequence
Sound familiar?
01

Every call goes differently

No shared opener, no agreed questions, so results depend on who picks up.

02

The same objections win

“Send me an email.” “We’ve already got someone.” “Not right now.” Your team hasn’t got good answers.

03

Follow-up depends on memory

Prospects who said “not now” never hear from you again.

What you can ask for

The sales enablement menu.

Each of these is one request. Add it to the board, rank it, and I'll do it when it reaches the top.

All included on Growth Desk and Partner. Foundations covers quick and standard jobs; big builds are quoted separately.

What done looks like

When it's working.

  • One way of opening a call
  • Answers to the objections you actually hear
  • Follow-up that runs on a schedule
  • A playbook a new starter can learn from
Proof

Where this comes from.

Twelve years in sales since 2014, including team manager of 20+ agents across concurrent campaigns (self-reported).

Read my story
Free resource
Template

Free sales playbook template

Open it
Questions
Will you make the calls for us?

No. I don’t make cold calls for clients. I’ll train your team, write the scripts and build the follow-up so their calls go further.

Do you train teams in person?

Training is usually on Zoom. In-person sessions in Suffolk and nearby are possible on Partner.

Is cold calling still legal in the UK?

Yes, with rules: screen against TPS and CTPS, show your number, say who you are. My cold calling article covers the details.

The other five
Free · 15 minutes · No pitch

Want sales enablement sorted this month.

I'll search you the way your buyers do and tell you what I find. If I can help, I'll say which plan and why. If I can't, I'll say that too.

Prefer to write? hello@garethrswray.com