Gareth Wray.
Marketing and sales · Ipswich, Suffolk
Profile
Twelve years in sales since 2014: telesales, B2B accounts, inbound and outbound, and managing a team of more than 20 agents.
Since 2023 I've built the marketing too: websites, funnels, SEO and GEO, CRM and follow-up, for clients and for my own brands.
I work for myself from Ipswich, and I'm learning go-to-market engineering.
Experience
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Jun – Sep 2026
Digital Marketing Executive
SEO/GEO agency focused on finance: landing pages, ebooks, blog and client content.
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Mar – May 2026
Payment Executive
Payments provider: booking appointments for the field sales team.
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Jan – Feb 2026
Sales Development Representative
Outbound prospecting, personalised outreach and CRM conversion tracking.
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Sep 2023 – Jan 2026
Senior Sales Agent, then Team Manager
Digital marketing and lead-generation agency, Sheffield. Managed 20+ agents across concurrent campaigns and the campaign reporting, then back on the front line as a top-3 seller.
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2023 onward, alongside work
Freelance and own-brand builds
Funnels, sites and ad creative, then 1 Week Sites and The Marketing G. Learning go-to-market engineering.
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Apr – Aug 2023
Customer Success and Business Development Manager
Social media marketing agency, Doncaster: full sales cycle for packages sold to SMEs, HubSpot pipeline.
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Dec 2022 – Apr 2023
Customer Service Advisor
O2 Business.
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Jul – Dec 2022
Vehicle Tracking Sales Specialist
Remote, US market.
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Oct 2021 – Jul 2022
Inbound Sales Advisor
Major UK mobile network, Sheffield.
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Mar 2020 – Sep 2021
Vehicle Tracking Sales Specialist
B2B fleet deals and key accounts from onboarding to retention.
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Feb – Mar 2020
Customer service
Online garden retailer.
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Jun – Dec 2019
Telesales Executive
Major UK mobile network, Sheffield.
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Feb – Jun 2019
Claims Handler
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Dec 2018 – Feb 2019
Recruitment Resourcer
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Sep 2017 – Nov 2018
Telemarketing Executive
Cold calling, email and client relationships.
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Feb 2016 – Sep 2017
Temporary roles
Recruitment, customer service and sales.
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Jan 2014 – Feb 2016
Recruitment Apprentice
Training provider, progressing to recruitment consultant. Began in sales and telesales.
A PDF with employer names is available on request.
Skills
Sales
- Cold calling and telesales
- Appointment setting
- Inbound and outbound sales
- B2B accounts, from onboarding to retention
- Call scripts, objection handling and coaching
- Managing a team of 20+ agents and campaign reporting
- Recruitment resourcing
Marketing
- Websites and landing pages
- SEO: technical, keyword research and content support
- GEO: getting cited by AI assistants
- Funnels, lead magnets and follow-up emails
- Ad creative and split testing
- Offer and ideal-customer work
- Inbound and outbound lead-generation strategy
Building and tools
- Astro, Next.js, Tailwind, TypeScript
- Vercel
- Claude and Claude Code
- DataForSEO
- GoHighLevel and HubSpot
- Google Search Console
- Learning: go-to-market engineering
Education
- Level 2 NVQ Customer Service
- Level 3 Business Administration